Securing promotion once again to the Premier League means that Norwich City Football Club not only benefits from a more secure financial position, but Norwich and Norfolk as a whole also profit from a higher national and international profile, which all helps to promote our excellent local businesses and provides a boost to our exporters.

The Norfolk business community is always very reactive to what is happening locally, this is especially true when Norwich City wins. When the team gets a good result, then the overall ‘feel good factor’ can be seen in boosted staff morale and increased productivity, which in turn contributes to further economic growth.

Norwich City Football Club’s promotion to the premier league firmly puts Norfolk back on the global stage and raises our visibility, which can only benefit the Norfolk business community.

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