Norfolk Takes National Spotlight in Daily Express Feature Series
Now we may be biased, but we wholeheartedly believe that Norfolk is a great place to work. And we’re not alone in that view… The Daily Express has recently published a series of articles that shine a spotlight on what makes Norwich and Norfolk such special places to live, work, and do business.
The newspaper’s coverage over the festive period highlighted Norwich’s recognition as the UK’s kindest city, celebrated its remarkable collection of over 300 independent shops thriving alongside major retailers, and featured our member Jarrolds, recently crowned best independent department store for the second consecutive year at the Drapers Independents Awards.
Norfolk Chambers representatives Jack Weaver and our former CEO Chris Sargisson (who just so happened to be working in the Norfolk Business Hub the day the journalist was in the city) contributed insights that helped showcase the region’s collaborative business community, strong sense of place, and the quality of life that attracts people to stay or return to Norfolk.
Read the full Daily Express coverage:
Norwich: The UK’s Kindest City
Norwich’s Vibrant Independent Retail Scene
Jarrolds: Award-Winning Independent Department Store
Why we love working in Norfolk
But don’t just take the Daily Express’s word for it. Our own team members are passionate advocates for working in the county, and their experiences echo many of the themes explored in the articles.
Adam Cracknell, Marketing Manager at Norfolk Chambers, says: “I previously took the early commute into London, but I’ve always lived right here in Norfolk, which I’m proud to call home. The Daily Express articles really captured what makes this place special, that sense of community and quality of life that Jack and Chris talked about. I’m now really happy to be permanently based here and very happy not to be commuting away from our fine city every day. Norwich has everything you need without the stress and sprawl of London.”
Jacob Percy-Griffiths, Customer Experience Manager at Norfolk Chambers, shares: “I joined up with Norfolk Chambers last year and have the pleasure of working with a varied range of businesses, large and small. The articles really hit the nail on the head when they highlighted Norwich’s vibrant and diverse economy. I’ve been genuinely impressed with the breadth of industries and sectors represented here, from the independent retail scene the Daily Express featured so prominently, to innovative tech companies and everything in between. It’s that blend of traditional and contemporary that makes Norfolk such an exciting place to build a career, and here at Norfolk Chambers I get to experience that diversity first-hand every single day.
Haze Carver, Creative Digital Manager, adds: “I’ve established a wide network of members that I’m delighted to call friends. The Daily Express described Norwich as the UK’s kindest city, and I’ve experienced that first-hand across the business community. I was at the Chambers during the difficult times of Covid, and what really impressed me during those challenging days was how much the Norfolk business community came together to support each other. That collaborative spirit that is mentioned in the articles, where competitors work together for the greater good, isn’t just talk – it’s real. After living in London for 20+ years, working in Norfolk genuinely feels so different from anywhere else I’ve experienced.”
Share your Norfolk story
Do you love living and working in Norfolk?
We’d love to hear from you. Visit the Norfolk Ambassadors website to share why you’re proud to call Norfolk home and help us spread the word about our wonderful county.
Visit the Norfolk Ambassadors website to find out more.



