Norfolk Chamber’s Planning & Development Group, recently invited Julian Munson, the new Head of Enterprise Zones and Innovation for New Anglia LEP to present his perception of economic growth for Norfolk and Suffolk.
Also in attendance were the economic development officers from the majority of Norfolk’s local authorities. The group then debated how to best bring forward economic growth. Skills was noted as one of the top issues affecting growth in all areas.
All agreed that more work needed to be done to raise the profile of Norfolk and that it is fundamental to broadcast a positive message that is relevant to all businesses. The group concluded that a suite of marketing messages/tools was needed, which could then be used to target specific audiences.
The discussion closed with agreement to work together to create the right messages and help target greater economic growth for Norfolk.