Vicki Mitman, a solicitor in the firm’s Franchising team, recently attended the bfa roundtable discussions in Warwick. The roundtable discussions included:
- Franchisee profiling
- Local marketing
- Monitoring franchisee performance
- Ongoing training and support
- Recruiting the right franchisees
- Development of online tools
Each roundtable discussion was chaired by a member of the bfa who introduced the topic and discussed their personal experiences. Members of each group were encouraged to share their knowledge and experiences of a particular issue and could ask questions to gain insight and different approaches from other bfa members and affiliates. The topics discussed created lots of interest and produced lively discussions. The break-out groups included both young and mature franchisors and affiliated consultants, accountants, bankers and lawyers.
Leathes Prior is an affiliate member of the bfa and has specialised in franchising for over 30 years.
