Leading insurance broker Alan Boswell Group is celebrating this month, having been shortlisted for a prestigious industry award, thanks to its commitment to providing outstanding customer service.

The company decided to enter the UK Broker Awards’ Customer Service category earlier this year, because providing outstanding service every time is one of the Group’s core values. The terms of entry for the award, which is run by Insurance Age magazine, include proof of consistent customer satisfaction, responsiveness to market demands and evidence that service has had an impact on client retention rates.

ABG is renowned for its focus on customer service and has implemented several new practices to cement this core business value. The introduction of independent customer reviews via Feefo, for instance, not only reflect the high quality of customer service, but also provides an aide for appraisals and ongoing, in-house training in order to maintain standards.

This is in addition to introducing a new, mobile responsive website in 2016, which is easier to navigate and provides a better online experience for all users.

Says Marketing Manager Lee Boswell: “Being shortlisted for such an important award is a fantastic recognition of our ethos and the dedication of our staff, who all play a vital role in giving our clients a superior service every time. We can’t wait until the ceremony and wish all the finalists the very best of luck.”

The winner will be announced on September 15th at a ceremony at The Brewery in London.

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