The clock is ticking for local businesses to grab one of the final safari animal sculptures that are set to take over Norwich and Norfolk next summer! With limited opportunities available, time is running out for businesses and organisations to be part of the latest GoGo trail, GoGoSafari – an inclusive public art sculpture trail that will see Norwich and Norfolk overtaken by rhinos, elephants, giraffes, gorillas and lions for ten weeks from June 2025. Delivered by local charity Break, in partnership with Wild in Art, Zoological Society of East Angila, Norwich BID and Chantry Place, the trail is a unique opportunity to be part of something spectacular with all funds raised going towards Break and their work supporting young people living in care. The trail follows on from the stomping success of GoGoDiscover in 2022 with T.rex and Steppe Mammoth sculptures, which saw estimated 350,000 people take on the trail. And over half of visitors said it encouraged them to stay longer in the city to shop, eat and take in other attractions such as the cinema with some discovering new places they’d never been to before. Pete Marron, Senior Partnerships and Projects Manager at Break, says: “We have so many great businesses already involved, but there is still room for more! It’s such a creative way for businesses to reach a wide and varied audience. We welcome any sized business and can offer bespoke and flexible packages. We work closely with all our sponsors to ensure that they achieve what they want from being involved in the trail. This could be to engage a new audience, boost their brand, assist with employee engagement, or build new relationships and we can help facilitate that.” Nearly forty businesses have already sponsored a sculpture including Alan Boswell Group, Birketts LLP, Castle Quarter, Royal Arcade, First Buses and Norwich City Football Club. Commenting on their involvement, Lee Boswell from Alan Boswell Group says: “We’re pleased to continue our support of Break through their GoGoSafari trail. Having sponsored previous trails, we recognise the value they bring to the city and the wider community, and, of course, in contributing to the vital charity work Break does in the region.” With only a handful of sculptures left to sponsor, now is the perfect time to take that journey and secure your spot! Each sculpture is decorated by professional artists, chosen by the sculpture sponsors at an exclusive Art Selection Event. Once the trail has finished, all animals will be going to auction to raise vital funds for Break and the work they do for young people living in and moving from care. Visit gogosafari.co.uk to learn more.
