Norwich based insurance broker, Alan Boswell Group, has been shortlisted to win the accolade of ‘Independent Broker of the Year’ at the annual Insurance Times Awards. The awards, highly regarded in the insurance industry, will see the local broker compete against two other finalists for the most prestigious award at the annual event.

Amongst the factors which saw the company shortlisted for the awards are the Group’s bespoke schemes which include a market-leading insurance policy for Broads based boats and highly rated landlord products which helped gain the broker the title of ‘General Service Supplier of the Year’, at the annual Landlord and Letting Awards.

But it is the decision of the Group to place their reputation in the hands of their customers by signing up with, independent review company, Feefo that really sparked the interest of the judges. The self-confidence that the Group has in its service provision was justified when their clients bestowed upon them a service score of 98%.

This positive feedback has established the broker in a strong position and by the end of the year they are expected to achieve ‘Gold Partner’ status with Feefo.

Lee Boswell, Marketing Executive at the firm, said: “We’ve had a great year and it felt like the right time to finally see what our customers truly thought of us. The testimonials we have received are absolutely outstanding.”

The broker recently received the ‘Overall contribution to apprentices and workplace learning’ award from City College and twenty two staff have passed a total of twenty eight Chartered Insurance Institute exams in the past twelve months alone, which signifies the training and development opportunities continually provided to its staff.

“By providing training we’re investing in our people.” commented Lee. “This equips them with the knowledge to provide the right advice for our clients whilst helping them personally develop at the same time. We’re very proud to have a staff retention rate of over 90% so it looks like we’re getting it right.”

Also very active in the community the company took part in a ‘Business in the Community’ programme. Designed to support local students at the Open Academy in Norwich, Alan Boswell Group accepted work-experience students and helped them develop their skills and CV writing to get them work ready.

The company also raises significant amounts for local charities and were awarded ‘Supporter of the Year’ at the annual Smiles Awards run by, local charity Nelson’s Journey. They are also set to raise over £10,000 for their current Charity of the Year, Break.

“Building trust within our community, improving the knowledge of our staff, having the best products and providing exceptional customer service. These are the fundamentals of our business and we’re thrilled that the combination of all these factors has been recognised by our peers.” stated Lee.

The awards will take place on 1st December at Battersea Evolution in London.

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