This May, leading independent insurance broker Alan Boswell Group unveiled a new incentive scheme, rewarding customers with up to 10,000 Avios for taking out an insurance policy.
The company will award Avios to new customers that buy a home, landlord (buy-to-let) or business insurance policy as part of the Avios Travel Rewards Programme. Avios can be used on a wide variety of rewards, including towards flights, hotel stays, holidays and airline upgrades, as well as a wide range of days outs and experiences. 10,000 Avios, for example, can be redeemed towards a return flight with British Airways, Aer Lingus or Flybe to destinations across Europe[1] such as Amsterdam, Paris and Milan.
The announcement follows the Group’s recent acquisition of Sutcliffe Insurance Brokers in Lincolnshire – and as it extends its range of strategic partnerships. The relationship with Avios Group (AGL) Limited, which rewards customers for everyday spending, is a natural fit to both parties.
Personal Lines Director, Heath Alexander-Bew says: “One of Avios’ core values is, ‘how does this help the customer?’ which reflects how we do business; we’re dedicated to providing friendly, expert advice every time, putting the customer at the heart of what we do. This partnership allows us to give something back to our customers, so they can make the most of their time out.”
Oliver Currell, Head of Partnerships at Avios, adds: “We’re thrilled to announce the start of this relationship with Alan Boswell Group, adding to the variety of ways that customers can collect Avios to enjoy the travel rewards we offer. Thanks to the strong collection rate on offer, one transaction alone could give homeowners and landlords sufficient Avios to be used towards return flights to a wide choice of popular destinations.”
To find out more visit www.alanboswell.com/avios
[1] Excluding taxes, fees and charges which must be paid in cash. Subject to availability, terms apply
