Member Event: Interactive content creation workshop with strategist Dalia Courridge

• understanding how social media works
• how to create great visuals using apps
• a content plan for 30 days + template to reuse in the future
• how to come up with ideas on what to post
• know how to find relevant hashtags
• social media cheat sheet w/ideas, tips, and advice
• 30 post ideas/topics relevant to product business to get them started.

The workshop will be divided into two sessions: First Half

1. Welcoming and intro
2. Social Media landscape and statistics
3. Live interactive exercise
4. Target Audience + exercise to identify the audience
5. Intro to each platform + Stats + Post types

• IG – How to create a story, reel, or post
• Hashtags live exercise
• how to find trending sounds and make them relatable to your business
• how to create a brand presence without putting your face on it

Second Half

1. Content creation
2. Content Tips, Pillars
3. Content ideas and how to generate new ideas
4. How to create visual content (Canva + various apps)
5. How to create video content
6. Content plan/schedule template and how to use it
7. How to find key dates for the calendar
8. Live interactive exercise

Come along with ideas and be open to getting and giving feedback to others. This is a great opportunity to view, from a professional perspective, your social media channels and learn how to get the most out of them. Get to know Dalia here. *Tickets for eligible food and drink SMEs only *Due to limited numbers please only book one ticket per business   This funding is available for businesses who meet the following criteria: – Based and registered in Norfolk and Suffolk – Possess a food manufacturing/processing SIC code – Employ < 250 Staff – Generate < £41m Annual Turnover – Possess < £35m Balance Sheet