Member Event: How To Keep Your Business Visible

In difficult times, how do you make sure that your marketing is time well-spent and does what it’s supposed to do: keep you, and your business, in front of your customers?

Social media is a catch-all terms for masses of websites and apps. As a business owner, you have to decide which of these platforms are the most appropriate for you – and that can be daunting at the best of times.

To take full advantage of what social media can help you achieve, you need to understand how to integrate all your online activity; ensuring your website and all your social platforms are truly representing your brand while keeping your business, and your products and services, front of mind with your target customers.

This online workshop covers:

Why it is important to keep in contact with customers during a time of crisis, and some best practice guidelines

* The six-step social visibility cycle

* The fundamentals of content marketing

* Why pictures are worth a thousand words

* How to ensure the social media platforms you are using are actually reaching your target customers

* Techniques for making sure your social media marketing keeps you front of mind with your customers during these difficult times