Event: Chamber Webinar – How to Build and Sustain Customer and Prospect Relationships

Existing client relationships have never been more important and companies that have effective processes will go from strength to strength.

In today’s world client retention is key!

Getting your data cleaned and well managed is the key to an effective CRM system. Your data is the most valuable asset your business has and it is crucial to understand your customers and as a result, improve your sales. Effective processes save time, stop you wasting money and get the results you require.

Join us in this 60-minute webinar with Jamie Allan, CRM and Database Specialist from Jamie-Allan.com who will demonstrate how an effective CRM system is crucial to understand your customers and deliver additional sales.

Co-presenter Glenn Hoy, Head of Sales from TIME Associates will share with you 6 words that will help you build and sustain an effective client communication process, personalised for your business and how to add the relevant detail to the various processes.

Glenn will also explain why effective processes save time, stop you wasting money and get the results you require.

Takeaways

1. Review how you manage your data
2. Understand how best to engage with your Customers
3. How to set up your internal KPI’s to match your Objectives
4. How to get your Sales and Marketing Teams to build relationships with your customers
5. Full access to the presentation to use in your business
6. Post-webinar access to the presenters for your specific questions, by way of a complimentary consultation.

About the Presenters

Jamie Allan from Jamie-Allan.com

Jamie has over 35 years of successfully delivering CRM business solutions for SME’s including being an early adopter of customer profiling/customer experience for Renault, Audi and VW using CACI ACORN in the 1970s/80s. He helps your business to be more Customer-Centric and get more sales from the customers that you already have. This is done by focusing on delivering customer profiling expertise (Segmentation, Demographics, Customer Experience and GDPR compliancy), to successfully target and retain the right customers for your business and create a superior customer journey and experience which will generate additional sales success. Jamie is a Microsoft Sales professional and a registered and approved Business Growth adviser.

Glenn Hoy from TIME Associates

Glenn is vastly experienced in all aspects of relationship-building with prospects, clients and lapsed customers. His passion is in making the sales process easy to understand and less daunting for those who may have great products/services but are apprehensive when contacting people. From the newest ‘one-man-band’, through to those who may need some guidance as they are doing the same things but not getting the results required. Then on to companies who have staff involved in their customer relationships (accounts, operations etc) who do not traditionally receive training, mentoring and support in their role.

His expertise is in both B2C and B2B which has been gained across a variety of sectors including publishing, automotive, home improvements, photography and education. Glenn includes his role as Head of Sales in his current portfolio of activities. He strongly believes that the days of ‘selling to’ are over and that building and sustaining trusted relationships will be even more essential when the ‘new normal’ impacts your business. The ‘gift of the gab’ is a thing of the past!

About Jamie-Allan.com

Since the 1980s, Jamie Allan has been providing CRM consultancy services to startups and SME’s most notably in the Retail, Automotive, Telecommunications and IT sectors. Jamie has built a strong reputation for delivering successful CRM implementations and much of his business has come from referrals.

About TIME Associates

TIME Associates has been providing support for businesses of all types and sizes for over 20 years.

TIME stands for; Training, Innovation, Marketing, Expertise. They make sure that you are fully equipped to turn your sales challenges into tangible opportunities, with a measurable Return on Investment. The Associates are experts in their field and are available should you require support from other disciplines such as CRM, social media, design, networking, photography and accountancy.