Member Event: Tourism Marketing Masterclass

Want to attract more visitors, boost bookings, and stand out online? This practical, hands-on workshop run by SocialB is designed specifically for tourism businesses looking to thrive in a competitive market without blowing the budget.

In just two hours, you’ll learn how to:

• Build a practical action plan to attract more visitors year-round
• Use a toolkit of free and affordable marketing tools to maximise your reach
• Generate fresh campaign ideas that showcase Norfolk
• Take clear, actionable next steps to improve bookings via digital channels

Packed with real-world tactics and easy-to-implement strategies, this online session will give you the confidence and tools to make your tourism business shine online.

Meet the Trainer Amy Hobson, Digital Marketing & Social Media Trainer

I have worked with SocialB as a Social Media and Digital Marketing Training Partner since 2015. After completing my degrees at Keele University and the University of Birmingham I am very lucky to have had over 20 years varied experience working with many different industries. My expertise, however, is marketing and business development with a particular focus on franchising and retail.

I love training and my favourite part of any training course is seeing the “light bulb moments” when the delegates start to understand how digital marketing works and how they can apply it to their own business to really make a difference. Knowing that our delegates leave the course armed with the knowledge and a plan to make positive changes is very rewarding.

I am a mum of four active boys (and a Cavapoo) and am a keen walker.

My favourite quote is “Never put the key to your happiness in someone else’s pocket”. It reminds me that happiness comes from within and to be truly happy you have to love and respect yourself so you can take control of your own destiny.