When choosing a fitness professional, qualifications matter.
As a CIMSPA-registered professional, I’m committed to maintaining the highest standards through continued professional development and evidence-based practice.
My qualifications span Personal Trainer, Clinical and Special Population Trainer, Sports Nutrition and Therapy, Menopause, Yoga, Pilates, healthy ageing, dance and Fitness, allowing me to support people with a wide range of health and wellbeing goals.
Your health deserves more than social media trends….it deserves professional guidance.
My book AI and the Writer defends the craft of writing after the sudden advent of the age of AI.
I argue that although is a remarkable research tool we shouldn’t let it do the hard work of writing for us. Writing is the primary medium through which we think deeply, through we can pause, deliberate, and order our thoughts.
The world is difficult, and thinking is difficult. And so writing is necessarily laborious. But when we are writing we are free, able to exercise our unique capacity for reason and reflection. Through good writing we explore what it is to be human. It’s a skill that’s hard to cultivate, and easy to lose. Not thinking is easier than thinking. Clicking a button in a chatbot is easier than thinking.
The 25 or so essays collected here seek to illuminate that sentiment from multiple perspectives, in dialogue with new research on how we’re using AI, recent commentary, and the philosophy of language. My Substack publication continues to explore developments in AI: justinreynoldswriter.substack.com.
‘Congratulations toSimon Wingfield, winner of
the Alight Media competition!
We’re
thrilled to announce that Simon Wingfield has won the competition run byAlight Mediain partnership with
Elite Business, receiving an incredible £10,000 worth of Out-of-Home
advertising.
Wingfield Consultants have reached another awards final!
SME National Business Awards:
‘We are thrilled to announce Wingfield Consultants Ltd have
been successful in reaching the finals in the Community Business of the Year category
at the SME National Business Awards 2026.
What an achievement! Being recognised as a finalist in
these Awards reflects the success of your business over the past year.’
Simon Wingfield, Founder of Wingfield Consultants, responded:
‘This is our third year in a row reaching the finals of these awards, this time
for a category that sits at the centre of our vision, mission, and values –
supporting local communities with the support and guidance we provide.’
Our Founder, Simon Wingfield,
has won the prestigious UK Business Leader of the Year award for 2026 at the Norfolk
Business Awards.
Business Awards UK:
‘Great
news!
We
are delighted to inform you that Wingfield Consultants Ltd has been
selected as a Winner in the 2026 Regional Awards!’
Simon commented: ‘I am very proud to accept this award for
our company. To be recognised locally, where we operate and support the local
economy, is very satisfying.’
Why Every Norfolk Business Should Think About Video (And Why You Might Already Have What You Need)
Hi, I’m Henry.
I’m Head of Production at MasterCut Videos. I also work in film and television — proper broadcast stuff. And I grew up in Norfolk, so this feels personal.
MasterCut actually started because I was creating training videos for Sait.Edu — an AI training company. They needed decent video to go with their content, and the stuff that was out there was either expensive agency work or… well, not great.
So I started making those videos. And it grew from there.
Along the way, I brought in other people I’d met working on film and TV sets — genuinely talented professionals who know their craft. Dylan, Emily, the wider team. We call ourselves Mastercutters. We’re based all over the country, but we all come from the same place: working production on real commercial and broadcast projects.
That’s the bit that matters. Every MasterCutter on our team works professionally in film and television. These aren’t hobbyists with a decent camera. They’re working professionals who bring broadcast-level craft to every project.
The result? Your business gets film industry quality — without film industry budgets.
Here’s what I’ve learned since we started:
Most people know video works. They just don’t know where to start, or they’ve had a bad experience with someone who talked a good game but delivered something flat.
The truth is, a well-made 90-second video can change how people see your business. It works on LinkedIn, it works on your website, it works in bids and proposals. And it doesn’t need to cost the earth.
For Chamber members especially — there’s government and public sector work out there that needs video. Councils, schools, health bodies. Frameworks like the CCS Communications Marketplace are open right now, and Norfolk businesses can get on them.
Three things I’d tell any business thinking about video:
One good video beats ten average ones. Put your energy into something you’re genuinely proud of. You’ll use it everywhere.
Don’t try to be a Hollywood blockbuster. The best videos are simple: clear message, good visuals, and a reason for someone to care.
Plan for reuse. A single shoot can give you a main video, social clips, a testimonial, and background footage you’ll use for months.
If you’re a Chamber member and you’re curious about whether video could work for you, I’d happily chat. No pitch, no pressure — just honest advice from someone who grew up in Norfolk and genuinely wants local businesses to have access to proper production quality.
I use female CPR manikins in my first aid courses. Not a
radical innovation, you might think. After all, roughly half the population are
women.
Yet, in most classes, previously qualified CPR and
defibrillator students hesitate.
The culprit?
Boobies and bras.
Suddenly, confident adults are staring at their shoes,
clearing their throats, and wondering whether someone else might like to take
over. People who were perfectly happy discussing cardiac arrest, death,
electricity and broken ribs are now negotiating with a bra.
It’s funny – until you remember that in a real cardiac
arrest, hesitation costs lives.
There’s more reluctance to approach, CPR is slower to start,
chest compression quality is lower through poor hand positioning, and there is
often indecision over defibrillator pad placement and whether it is safe to
shock someone wearing an underwire bra. All of these delays show up in the
classroom. Can you imagine the impact in real life?
Research has found that women are around 25% less likely
than men to receive bystander CPR in public. Every minute without CPR reduces
the chance of survival by approximately 10%.
The heart has stopped. This is not the moment to become
Victorian.
For decades, most first aid equipment, testing and training
have been based around male bodies. As more realistic female manikins appear in
training centres, we’re discovering that embarrassment is costing women their
lives. The grim reaper has entered the chat—it’s time we stopped negotiating
with lingerie.
In an ideal world, the bra comes off and defibrillator pads
are placed directly onto bare skin. In the real world, I don’t want anyone
delaying CPR or that first lifesaving shock while wrestling with an underwire.
Get the pads on, deliver the shock, and keep high-quality CPR going. The bra
can be faffed with afterwards.
The reality is simple: these are clinical decisions, not
social ones.
So perhaps it’s time we all became a little less frightened
of bras and a little more confident about saving lives.
The specialist private client tax team at M+A Partners has welcomed back Private Client Tax Manager Kate Gaunt, whose experience in personal tax, estates and Inheritance Tax planning will support the continued delivery of high-quality advice to clients.
Kate originally joined M+A Partners in 2017, bringing with her extensive experience in taxation gained across both general practice and industry. Following a brief period away from the firm, she has rejoined the team, where she continues to apply her technical expertise, personable approach and commitment to delivering an excellent level of service.
Kate specialises in private client taxation, with particular expertise in Inheritance Tax (IHT), probate and estate administration. Her experience includes preparing personal tax returns, IHT returns and probate applications, estate administration, estate accounts and tax reporting, as well as advising on Wills and Lasting Powers of Attorney.
She qualified as a member of the Association of Taxation Technicians (ATT) in 2017 and became a member of the Society of Trust and Estate Practitioners (STEP) in 2024.
“Kate has always been a valued member of our private client team and her knowledge and experience will be a real asset as we continue to provide clients with support in Inheritance Tax and estate administration. We are delighted to welcome her back and know she will approach her role with the same professionalism, enthusiasm and dedication that she has always shown to our private clients.”
Kate added:
“I am very pleased to be returning to M+A Partners and connecting with clients, supporting them with their inheritance tax, probate and estate administration needs.Being able to continue providing a personal service and helping clients navigate these important areas, at an often difficult time, is something I am very much looking forward to.”
Planning a door drop campaign shouldn’t feel like guesswork. That’s why we’ve integrated a powerful new mapping tool at DoorDrops4U to make it easier to see costs, target areas more precisely and plan with more confidence. But, you still get the same account manager, practical print advice and hands-on support to help you make the most of your budget, timing, creative and distribution. Check out the full article to see what the improvement means for you.
In the first of three
special episodes recorded live at the Tourism Business Survey seminar in May
2026, this episode explores the challenges and opportunities the UK tourism and
hospitality sector faces as the Larking Gowen team reflect on 20 years of the
survey and this years results. Plus we hear from industry expert, and the
author of Stand Out Hospitality Cassie Davidson, on what businesses should be
doing to thrive in the face of constant change.
You can find more
recordings from this seminar at larking-gowen.co.uk/tourism-insights, including insights on the employment, staffing and
marketing results, and full panel discussion with Cassie, The Hotel Folk and
Pensthorpe nature reserve.
Download your full copy
of the results brochure here.
Check out our website to see how our team or tourism
experts could help you and your business www.larking-gowen.co.uk
The views and opinions expressed in this
recording are solely those of the individuals involved and do not necessarily
reflect the official policy or position of Larking Gowen LLP.
At the University of East Anglia (UEA), careers fairs give businesses the opportunity to engage directly with ambitious, motivated students and graduates from a wide range of disciplines. If you’re a local SME looking to grow your team or build longer-term talent pipelines, exhibiting at a careers fair can deliver real value.
Raise your brand awareness among future talent
One of the biggest advantages of attending a careers fair is visibility. Students and graduates are constantly exploring career possibilities, researching employers, and considering where they might fit after university.
For local businesses and SMEs in particular, careers fairs are also a valuable way to showcase opportunities that students may not otherwise discover.
Promote current and upcoming opportunities
Careers fairs provide direct access to students and graduates actively thinking about their next steps. Whether you are recruiting for immediate vacancies, internships, placement years, graduate programmes, or future roles, face-to-face conversations allow you to explain opportunities in a way that job adverts alone cannot.
These conversations often lead to applications — but importantly, they tend to lead to more informed and engaged applications from candidates who already understand the organisation and role.
Improve the quality of applications
One of the most valuable aspects of careers fairs is the chance to have honest, practical conversations about recruitment processes and expectations.
This benefits both sides. Students gain clearer insight into how to present themselves effectively, while employers are more likely to receive applications that genuinely match their requirements.
Build personal connections efficiently
In just a couple of hours, employers can have dozens of meaningful conversations, identify promising candidates, and make positive first impressions that can last well beyond the event itself.
For many organisations, it is an extremely effective investment of time — particularly when compared with the cost and reach of other recruitment methods.
Final thoughts
University careers fairs are about much more than filling immediate vacancies. They are an opportunity to build awareness, strengthen recruitment pipelines, and connect directly with the next generation of talent. For businesses looking to attract motivated students and graduates, careers fairs at UEA offer a valuable space to start those conversations.
We’re in the process of planning our careers fairs for the academic year starting in September. Get in touch if you’d like to know more about having a stand at a fair, including:
•Volunteering Fair (September)
•Part-Time Student Jobs Fair (September)
•Grad Schemes, Internships and Placements (October)
Banham Zoo is delighted to announce the birth of four Pallas’s cat kittens, born on 27 April to first-time mum Zaya and dad Kahl, and are the first Pallas’s cats born at Banham Zoo since 2020.
For their first six weeks, the kittens remained safely tucked away in their den under the watchful care of mum Zaya. In recent days, the young cats have begun venturing outside, taking their first tentative steps beyond the den and exploring their surroundings.
Some lucky visitors have already caught a glimpse of the kittens as they make their public debut, delighting guests with their playful curiosity and notoriously grumpy appearance.
Pallas’s cats are one of the world’s most unique wild cat species, recognised for their dense fur, expressive faces and adaptations to the harsh grassland and mountain habitats of Central Asia. The successful birth of the four kittens is an exciting achievement for Banham Zoo and highlights the zoo’s ongoing commitment to the conservation of threatened species.
Visitors are encouraged to keep an eye on the Pallas’s cat habitat over the coming weeks and into the summer holidays, as the kittens continue to grow in confidence and spend more time exploring outdoors alongside their parents.
Kids Go for £1 this summer at Banham Zoo when booked before 17th July.