BBA Digital Media had the great pleasure of working with Philip Browne Menswear this summer. Located at the top of Guildhall Hill in the city centrePhilipBrowne Menswear have stocked fashionablemenswear since 1986. Currently stocking big name brands like Moncler, Canada Goose, Shadow Project, Vivienne Westwood, Y-3, Belstaff, Barbour Dept (B), Fred Perry Vintage and more.
Philip Browne Menswearwasthe thirdindependent business from Norwich to join our digital-out-of-home revolution. The intention was to help attract people into the storeduring the busy summer months, helping drive sales of both the new season fashion wear and the summer sales as we approach the autumn months.
Their advertwere displayed at two different locations: one being at Carrefour Health & Fitness and the other at 24/7 Fitness at the Riverside complex in front of our 10,000+ strong captive audience. The advert was of static content featuring a well dressed modeland their website details, which was displayed on our eye-catching digitalscreens in one of our twelve advertising slots for a duration of 10 seconds every 2 minutes.