Enjoy a delicious three course meal with all the trimmings before taking to the dancefloor and strutting your stuff to all the best Disco Anthems and Christmas Classics!
Our fully stocked lounge bars with fine wines, beers, spirits and soft drinks will ensure you are well refreshed and hydrated throughout the evening
Tickets £49 per person. A non refundable deposit of £10 per person will be taken on booking).
Do you wish you could write great and engaging content for your website, blog, newsletter, or for a successful press release? Or do you lack confidence with writing or interviewing people for content?
If you answer yes to any of the above, this interactive and full-day workshop is ideal. This workshop is a masterclass to help you define your and your businesses and key message for the content you are working on, understand what makes good content for the press and readers and learn to prepare to carry out an interview to use for quotes, which help to make more engaging content.
This full day will enable you develop your writing skills and learn about targeting to a readership, therefore maximising the chances of achieving positive publicity. It really is a workshop you can’t afford to miss if you want to increase your chances for enagaing customers and the press.
Who is it For?
The course is suitable for business owners, managers or employees who are, or may be, required to write promotional material, press releases, articles or online content such as websites and blogs.
Content of Workshop
Agenda
09:00-09:15 Registration, Tea and Coffee
09:15-09:30* Welcome, H&S and Growth Hub ‘Who are we and how can we help’
09:30-11:00* • What the press wants • What makes a good story? • Defining your key messages • Writing a targeted press release.
11:00-11:15 Refreshment break
11:15-12:30* • Writing an article • Writing for social media • What now? How are you going to use your new writing skills? • Workshop evaluation.
12:30-13:30 Lunch
13:30-15:00* • Introductions (as interviews)
• Ways to use interviews • What makes a good story/relevant interviewee? • Defining your key messages • Planning an interview
15:00-15:15 Refreshment break
15:15-16:45* • Practice interviews • Using interviews and quotes in articles • Using quotes for social media • What now? How are you going to use your new writing skills?
16:45-17:00* Q&A
17:00 Close
*This event will provide 6 hours and 15 minutes of information, diagnostic and brokerage support and advice. This event is only able to be free due to ERDF Funding.
Course Objectives
At the end of the sessions each participant will: • Have increased awareness of the opportunities for publicity for themselves and their business, in the press and online • Be able to identify what makes a good PR opportunity • Be able to plan a feature and how to write it • Understand the requirements of a news release (including quotes, photographs etc) • Understand the needs of different audiences and how to write interesting copy • Learnt tips from a professional and experienced writer • Be able to identify what makes a good and relevant interviewee • Understand the need for balance and fairness
• Know how to identify and use client/customer endorsements • Be able to plan an interview and successfully carry it out • Know how to write-up an interview or use quotes • Understand the needs of different audiences • Have learnt tips from a professional and experienced interviewer
Participants will each receive a pack of specially written course support
Workshop Facilitator/Trainer – Rachel Sloane – www.rachelsloane.co.uk Rachel is an award-winning broadcaster in both commercial radio and BBC local radio, who produces corporate and training videos and writes features and reviews for magazines, newspapers and websites.
A qualified trainer (City and Guilds 730 – Further Education Teachers Certificate) she has over thirty-five years’ experience of training adults through the lively, challenging but enjoyable, practical workshops.
She is the author of the training e-book “The Useful Guide to Handling the Press and Media”(publisher: The Business Learning Foundation). Rachel has an established profile as an after-dinner and conference speaker, and as a cruise ship lecturer. She gives ongoing publicity support to the High Sheriff of Suffolk, Suffolk Community Foundation and the Suffolk Historic Churches Trust.
Join us on Tuesday 21 June (17:30 – 20:00) at Norwich Business Support Hub in The Forum for our live screening from the British Library, celebrating our high street heroes. Listen to a top panel, moderated by renowned designer-entrepreneur Wayne Hemingway. Free refreshments available and an opportunity for networking before the live screening.
30 – Doors open – networking with tea, coffee and biscuits
00 – Welcome from BIPC Norfolk
18:30 – Live broadcast panel event
20:00 – Event end
High streets are the beating heart of our local communities. Having a presence on the high street gives businesses a unique opportunity to connect with their customers, and the responsibility to meet their needs as these change and evolve. What additional service could you offer to those who interact with your brand in person? What extra impact could you generate by sharing your spaces with neighbours and fellow makers?
The British Library has brought together a panel of three loved and respected local businesses, our high street heroes. Their founders will share practical tips through their inspiring stories and tell us more about their individual journeys.
Panel members:
Mary Otumahana, award-winning musician and founder of The RecordShop; a grassroots independent organisation based in Wood Green, that focuses on making an impact with a multipurpose music space located on the high street. By providing access to a recording studio and music career training, Mary is leading a mission to educate, inform and inspire inner-city youths to connect to their community through music.
Hellen Stirling-Baker, founder of children’s store, Small Stuff, has led her business from an experimental pop-up shop to a successful, eco-friendly bricks and clicks model at the heart of her high street in Crookes, Sheffield. A perfect example that being a small shop doesn’t mean you can’t have big values, Hellen is a local leader who champions ethical suppliers and supports other retailers, often sharing her shop for community-building events. Hellen is the deserved winner of this year’s High Street Hero for the Small Awards 2022.
Carolynn Bain, founder of Afori Books, the first Black-owned bookshop in Brighton. Carolynn almost did the opposite of most during the pandemic; inspired to stock only Black authors in response to the rise of the Black Lives Matter movement, she started her business as an online shop. Demand was so high however, that Afrori Books was approached to open a physical bookshop in Lighthouse, a local Arts-based charity, with fit-out costs successfully crowdfunded.
Moderated by:
Wayne Hemingway, the renowned designer-entrepreneur heads a team of urban planners at Hemingway Design whose focus is on place, people and positive social impact, with projects ranging from Margate’s Dreamland to Media City, Manchester. Wayne also runs The Classic Car Boot Sale and Vintage Festivals, that in turn help independent sellers connect with customers face-to-face. Reimaging any space on the high street as potential to be a creative platform for change, he has a wealth of retail experience to share, and new insights into future trends that we can all learn from.
Understanding The Key Facebook Tools For Your Business
Facebook is the largest social network in the world and has now surpassed 1.4 billion users worldwide. Understanding how to use Facebook effectively is great way to market your business to your target audience. This Facebook workshop has been designed to give you an introduction to Facebook and the various tools available for your business to use.
During the workshop there will be time allocated for you to work on your Facebook account, putting into practice key learnings drawn from the mornings session.
Who is this for?
This is predominantly for business owners and directors, whether B2B or B2C, who want to use Facebook as one of their marketing strategies
Agenda and Timings for the Day
09:00-09:15 Registration and Tea and Coffee
09:15-10:15 Understanding the key tools – part 1
Business Profiles
Business Pages
Groups
Events
Advertising
Connecting To Your Clients
Understanding Your Facebook Audience
Customer Communication
10:15 – 11:00 Update your Facebook profile & pages
11:00-11:15 Break and Refreshments
11:15-11:45 Understanding the key tools – part 2
Facebook Page Algorithms
Images &Videos
Reviews
Page Insights
12:15 -12:45 Update your Facebook profile & pages
12:45-13:00 Q&A and Close*
This event is 3hour 45mins hours in duration and will provide 3hrs and 30mins of Information, Diagnostic and Brokerage (IBD*). This is equivalent to £175.00 worth of State Aid (196.47 Euros as at August 2018). We are able to deliver this is free of charge to you with thanks to funding from the European Regional Development Fund.
Want to stand out on LinkedIn? Posting is one of the most powerful ways to get noticed—but let’s be honest, it’s not always easy. What should you share? How often? Should it be personal or professional? And what’s this algorithm everyone talks about?
Join us for an interactive session that takes the guesswork out of LinkedIn content creation. You’ll learn practical strategies to boost your visibility, grow your network, and make LinkedIn work for you.
In this session, you’ll discover: ✅ The essentials of creating content that gets attention ✅ How to identify and build your unique content themes ✅ The 5 Cs of LinkedIn posting—your secret formula for success ✅ Which content types perform best (and which are right for YOU) ✅ How AI can save you time and spark ideas for posts ✅ The anatomy of a high-performing LinkedIn post ✅ Engagement strategies to turn visibility into growth
Whether you’re new to LinkedIn or looking to level up your presence, this session will give you the tools and confidence to post with purpose—and get seen by the right people.
Don’t miss out—your next LinkedIn post could be the start of something big!
Meet the Trainer Mark White, known as “The LinkedIn Professional”, after a 12 year career in international sales & marketing, Mark has dedicated the last 15 years exclusively to training teams and individuals on LinkedIn, with the focus primarily around its application to business development, marketing, personal branding and recruitment.
Eligibility:
These small-group workshops are funded by Norfolk County Council and the Department for Business and Trade. They are open to any trading business, freelancer, or charity based in Norfolk, UK.
Due to funding restrictions, only one ticket per company is available initially. If a workshop is not fully booked, a second ticket may be requested the day before the event by contacting [email protected].
Social media is the ‘hot topic’ for marketing these days. If you aren’t on Facebook, Instagram, Twitter or LinkedIn amongst others, you aren’t visible they say. Well some of that might be true and having to consider all of these on a budget is a scary thought.
The truth is, like all marketing you need to understand your customer, their behaviours, your product and the desired outcomes in order to choose the right social media platform(s) for your business (sometimes you will only need to do one really well). If you do this, you can be very effective working with a tight budget.
Need to Know Marketing have constructed the ideal workshop to help you pinpoint the most cost effective, time efficient ways to use social media for your business. Now isn’t that worth knowing?
Chris from Need to Know Marketing will highlight how successful strategies can be applied to an array of different businesses no matter the size and send you away planning your own businesses social media revolution, all on a budget. He has worked with small businesses, SME’s and large corporate enterprises, all with various budgets.
Bringing success to these various businesses hasn’t been based on the size of the business. It’s been based on applying successful scaleable marketing techniques, which he is looking forward to sharing with you.
Running a small business is hard, and HR compliance can feel overwhelming — but getting it wrong is expensive. From incorrect contracts to mishandled disciplinaries, many SMEs don’t realise they’ve breached employment law until it’s too late.
This practical, interactive training course gives SME owners and managers the tools and confidence to manage HR safely, legally, and effectively.
Delivered by an experienced CMZ-HR Independent HR Consultant, the session breaks down compliance into simple steps you can apply immediately — no jargon, no legal lectures, just real-world advice for real-world businesses.
WHAT YOU WILL LEARN
By the end of this session, you’ll know how to:
✔ Issue legally compliant contracts and policies
✔ Manage recruitment, interviews and Right to Work checks
Run in partnership with SocialB, this practical online session will guide you through the key steps to running effective, low-budget paid campaigns on Facebook and Instagram.
Learn how to set up and structure your campaigns for success, make the most of Meta’s tools to save time, and create compelling ad visuals and copy that truly connect with your audience. You’ll also explore how to adapt your content across platforms, target and retarget local customers, and measure your results in a clear, simple way, without getting buried in analytics.
Perfect for businesses ready to boost their visibility, attract new customers, and make every pound count.
Meet the Trainer Amy Hobson, Digital Marketing & Social Media Trainer
I have worked with SocialB as a Social Media and Digital Marketing Training Partner since 2015. After completing my degrees at Keele University and the University of Birmingham I am very lucky to have had over 20 years varied experience working with many different industries. My expertise, however, is marketing and business development with a particular focus on franchising and retail.
I love training and my favourite part of any training course is seeing the “light bulb moments” when the delegates start to understand how digital marketing works and how they can apply it to their own business to really make a difference. Knowing that our delegates leave the course armed with the knowledge and a plan to make positive changes is very rewarding.
I am a mum of four active boys (and a Cavapoo) and am a keen walker.
My favourite quote is “Never put the key to your happiness in someone else’s pocket”. It reminds me that happiness comes from within and to be truly happy you have to love and respect yourself so you can take control of your own destiny.
Eligibility:
These small-group workshops are funded by Norfolk County Council and the Department for Business and Trade. They are open to any trading business, freelancer, or charity based in Norfolk, UK.
Due to funding restrictions, only one ticket per company is available initially. If a workshop is not fully booked, a second ticket may be requested the day before the event by contacting jo.barnard@newangliagrowthhub.co.uk
This workshop explores what Ageism is and how it affects us as individuals and as a society.
Are you ready to tackle the last “acceptable” prejudice?
Ageism affects us all—from “snowflake” younger people to “boomer” older generations—yet it remains largely unchallenged in our workplaces and communities.
Transform Your Understanding in Just 90 Minutes
Age Friendly Norwich invites you to this engaging, interactive workshop where small group sizes ensure meaningful discussion and real learning.
What You’ll Discover:
Recognise the Impact – Understand how widespread ageism is and how it affects people across all age groups, often in ways we don’t even notice
Challenge Your Own Biases – Learn to identify ageism in everyday situations—even when it’s kindly meant—and develop practical tools to challenge it effectively
Celebrate Ageing – Discover the many benefits that come with ageing and how positive attitudes can help everyone live well for longer
Take Action – Find out about the Age Friendly Employer pledge and connect with organisations already making a difference
Why This Matters
Age discrimination compounds other disadvantages and holds back our community. But you have the power to change this—starting with recognising ageism when you see it.
Ready to make a difference?
📍 Face-to-face session with small groups for maximum interaction ⏰ 90 minutes of CPD-accredited learning 🤝 Network with like-minded change-makers
Register now to secure your place and join the Age Friendly movement challenging ageism in Norwich.
Together, we can create a truly age-friendly community where everyone thrives.
Sessions available
Tuesday 16th December 10:30 – 12:00 or 13:00 – 14:30
Thursday 22nd January 10:30 – 12:00 or 13:00 – 14:30
A key event in the farming calendar the Norfolk farming Conference will take place on Wednesday 30 November 2022 at Norfolk Showground.
Over 300 farmers, producers and supporting industry professionals are expected to attend the event and the early booking of tickets is recommended.
Organisers have recently announced that the boss of Agri-TechE, Dr Belinda Clarke, winner of the prestigious Timothy Colman Prize in 2021, is to chair the Norfolk Farming Conference.
This year’s programme and line-up includes:
0830 Registration open
0900-0915 Rob Alston, RNAA Chairman welcomes the Conference Chair Dr Belinda Clarke
0915-1045 Trade – challenges and opportunities
DEFRA Minister tbc
Tom Bradshaw – Deputy President NFU
Barney Kay – Agriculture Director Pilgrim Foods
1115-1245 Farming Carbon, ELMs and the Environment
Sir Dieter Helm – Professor of Economic Policy University of Oxford (via video link)
Dr Andy Wood – CEO Adnams Brewery Plc
Prof Paul Dolman and David Lyles – Biodiversity Audit in the North Norfolk AONB
1245-1330 Lunch
1330-1445 Water – flood mitigation and water resource use
General The Lord Dannatt – Chairman Norfolk Strategic Flooding Alliance
Dr Steve Moncaster – Technical Advisor Broadland Agricultural Water Abstractors Group
Daniel Johns – CEO Water Resources East
1445-1530 Local farm case studies
Nick Padwick – rewilding – Ken Hill Estate
John Pawsey – organic farming and monetising natural capital benefits – Shrimpling Park Farm
James Beamish – building soil health and organic matter – Holkham Farming Company
1530-1545 Round up and Conference Close
1545 Tea
The conference is sponsored and organised by AF Group, Birketts, Brown & Co, Lovewell Blake, NatWest, Norfolk County Council and the Royal Norfolk Agricultural Association.
Tickets for the Norfolk Farming Conference, including lunch and refreshments, are £72 (inc VAT) per person and £42 (inc VAT) for students and can be purchased through the RNAA website.
Please arrive 15 minutes before the session starts at 08.30am.Venue: Norfolk Chamber of Commerce, 9 Norwich Business Park, Whiting Road, Norwich, NR4 6DJ In this session (Be Better at Growing Your Business) James West, New Anglia Growth Hub will be your host.
You will learn:
Want to grow your business but not sure how? See an opportunity but can’t exploit it? Hit a barrier you can’t overcome? Growth Hub Adviser, James West, will help you think differently about the potential; finding practical ways to create growth, side-step common hurdles and take advantage of support.
About James:
James is Norwich’s Business Growth Adviser for the New Anglia Growth Hub, helping businesses benefit from support and advice to help them grow. He has a wealth of commercial experience in a true variety of Norfolk businesses; as a strategic manager, adviser and the one delivering the growth! He is a Chartered Manager, CIM marketer and gained a MBA researching the factors which affect Norfolk SME growth. Supported by:
This session forms part of The Chamber Sessions. The Chamber Sessions are open to Chamber Members only. They are free to attend but booking is required. Places limited to one per company per session and each company will have an opportunity to book on to three sessions per series.