Make your LinkedIn profile work for you

Social media is expanding all the time and getting the message through the noise can be hard. That’s where LinkedIn can cut through and offer some real business gains.

This half-day training workshop ‘Make your LinkedIn profile work for you’ will help you develop a clear plan for updating an individual profile to achieve All-Star status and represent the businessappropriately. Gainan understanding of what elements of your profile add the most value for your role (the 80/20) so that you can focus your efforts and maximisereturn on your investment time.

The goal of the workshop delivered byJohn Davy, Dojo Media Consultingwill be a personal action plan that you can follow to achieve an All-Star status and, as a result, your profile will be far more likely to:

“Get Found” by people who are searching for your services
“Get Viewed” because it will stand our from your peers and competitors
“Get Results” based on calls to action included within the body of your profile

You will learn:

Discover why your personal profile is the key to a successful presence on LinkedIn
Learn about the concept of outreach versus due diligence and how to leverage this understanding
Discover the specific profile sections that must be completed to attain an All-Star 100% ranking on LinkedIn
Learn how to get your LinkedIn profile to rank on external search engines such as Google and Bing
Learn how to optimise your profile so that clients seeking out your products or services will find you
Learn how to stand out from your competitors by using engaging content within your profile.
Discover the various sections of your profile where you can put calls to action

Who should attend the LinkedIn Profile Workshop? Any person who can be described as a beacon or ambassador for the business – Those who attract attention from outside the company. For example: