Maximise Your Membership Great Yarmouth
Take the time out to embrace and maximise your Norfolk Chambers of Commerce Membership at this event.
Content
Make your LinkedIn profile work for you
Social media is expanding all the time and getting the message through the noise can be hard. That’s where LinkedIn can cut through and offer some real business gains.
This half-day training workshop ‘Make your LinkedIn profile work for you’ will help you develop a clear plan for updating an individual profile to achieve All-Star status and represent the business appropriately.
This workshop is now being taken by Sean Clark from Clark St James.
You will learn:
- Why your personal profile is the key to a successful presence.
- The concept of outreach versus due diligence.
- The specific profile sections that must be completed to attain an All-Star 100% ranking on LinkedIn.
- How to get your LinkedIn profile to rank on external search engines.
- How to optimise your profile so that clients seeking out your products or services will find you.
- How to stand out from your competitors.
- The various sections of your profile where you can put calls to action.
Who should attend the LinkedIn Profile Workshop?
Any person who can be described as a beacon or ambassador for the business – Those who attract attention from outside the company. For example:
- Sales Teams
- Marketing Personnel
- HR Team members
- People in roles that deliver services directly to your clients
About Sean:
Sean Clark is director of online marketing agency Clark St. James. With over 17 years experience working online Sean has an in-depth knowledge of the challenges businesses face promoting themselves online
Workplace Wellbeing
You will learn:
- What are the benefits of wellbeing – and how can you communicate and demonstrate these to your organisation.
- What do great leaders and managers do?
- How can you develop an approach that truly embeds wellbeing within your culture?
You’ll find out about how you can develop your own targeted approach to wellbeing, as well as gain an insight into effective wellbeing solutions which really work.
You will also be able to share your own best practice, and discuss opportunities and barriers for developing wellbeing.
You will leave with some practical tips and ideas to improve workplace wellbeing within your own organisation.
3 top tips you’ll walk away with:
- Leaders, managers, HR and individuals all have a role to play.
- Communication is key to embedding and positioning wellbeing within the culture.
- Wellbeing is about an organisational mindset as well as practical steps and activities.
In this session Michelle Gant, The engaging people company will be your host.
About Michelle:
Michelle Gant is the Director of The Engaging People Company which is built upon her passionate belief that happy, engaged people create business success. She is committed to supporting organisations to protect and maintain wellbeing and to create a culture where people are empowered to talk about their wellbeing. Michelle is also a qualified and experienced coach and believes coaching is a powerful tool for wellbeing.
Until recently she was Director of Engagement at Freebridge Community Housing in West Norfolk where she led the housing provider’s engagement, communications and wellbeing activities.
Be Better at Exhibiting
THIS SESSION IS NOW FULLY BOOKED
Please arrive 15 minutes before the session starts at 08.30am.
In this session (Be Better at Exhibiting) Ermine Amies, Sandler Training will be your host.Are you exhibiting at B2B this autumn? Make sure you get the most out of exhibiting with top tips from Ermine Amies of Sandler Training on how to create a pre-show strategy for success, generate a consistent flow of traffic to your stand and make follow-ups much more effective.
“I really enjoyed the easy, laid back style of learning from such a fantastic presenter.” – Scott Jarvis, KTIB.
About Ermine: Ermine Amies assists businesses in Norfolk to sort out critical issues in sales and business development. She is a Growth Accelerator Coach and Trainer working with management teams and entrepreneurs who are experiencing unpredictable sales, long sales cycles or not winning as much business as they think they should. Connect with Ermine: Twitter: @Sandler_Ermine LinkedIn: Sandler Training As part of The B2B Exhibition 2017 this session is open to all businesses and is free to attend.Improving your 2018 Digital Strategy
This session is now fully booked to be put on the waiting list please email [email protected]
This session will inspire & provoke discussion in the room amongst delegates. Learning from my previous chamber sessions, we will look at a few key digital elements that will help delegates to create or improve their digital strategies as we move into 2018.
3 top tips you’ll walk away with:- Have ideas about which digital channels they should focus on in 2018.
- How & where online ad spend should be invested.
- What does your strategy need to include & what does it look like in real terms.
About Michael:
I started my marketing journey back in 2006 where I worked in the energy sector helping to promote and coordinate events. Ever since then I have been working for and with some fantastic clients here in the UK & across Europe. My passion lies in data & conversions. Working with a client and improving the performance of their paid advertising campaigns or generating high-quality traffic that converts is what keeps me excited by this industry. Experience and certifications are crucial in the digital sector. I’m a Google Certified Specialist and have passed all of the Google Paid Advertising Certifications, the Bing Ads Certification and I’m also a Hootsuite Qualified Professional.Preference Rules of Origin – BCC Accredited
Can’t get your head around preference and non-preference origin? When it comes to the rules of origin it is easy to get confused.
This half day course will take a detailed look at the rules of origin and will provide you with clarity. This course also makes you aware of the differences between the two rules of origin. Aims: • Have a clear understanding of the differences between preference and non-preference origin • Understand the rules determining preference rules of origin • Have an understanding of the percentage rules and how to apply it • Know the different types of origin • Know where you can go for help and identify sources of information
Who Should Attend? This course is suitable for anyone involved in the export or import process such as; accounts, purchasing / buyers, freight forwarders, shipping, goods inward staff and many more.
Testimonials “Very knowledgeable speaker who was able to incorporate real life scenarios to add depth to my learning.”
“Things became a lot clearer. I now have a better understanding of the procedures involved and documents that may be required. “
Cancellation Policy 15% of fee payable if delegates cancel more than 7 days in advance. If less than 7 days the full fee is payable.
One of the ‘core 10’ courses accredited by British Chambers of Commerce (BCC). Candidates achieving Pass or Merit in the course will receive a certificate. Those who pass 6 individual courses will achieve a nationally recognised Foundation Award in International Trade.
e-zCert Workshop
Do you want to save time and money when producing your export documentation? Creating documents online with e-zCert is the way forward.
This half day workshop will show you how to apply for your documents online taking you through every step of the application. We will also show you tips and tricks to save you time and money.
Aims: • To be able to create your export documentation online with ease • Know what supporting evidence is required and acceptable • Learn how to store data for future applications • Know how to apply for EC and Arab Certificates of Origin, EUR1s, ATRs, Uploaded Documents and ATA Carnets
Who Should Attend? This course is suitable for anyone responsible for the raising or issuing of export related documents.
Testimonials “This workshop gave me a better understanding of e-zCert and why different documents might be required.”
“e-zCert is definitely an easier way to complete and create your export documentation.”
Cancellation Policy 15% of fee payable if delegates cancel more than 7 days in advance. If less than 7 days the full fee is payable.
One of the ‘core 10’ courses accredited by British Chambers of Commerce (BCC). Candidates achieving Pass or Merit in the course will receive a certificate. Those who pass 6 individual courses will achieve a nationally recognised Foundation Award in International Trade.
e-zCert Workshop
Do you want to save time and money when producing your export documentation? Creating documents online with e-zCert is the way forward.
This half day workshop will show you how to apply for your documents online taking you through every step of the application. We will also show you tips and tricks to save you time and money.
Aims: • To be able to create your export documentation online with ease • Know what supporting evidence is required and acceptable • Learn how to store data for future applications • Know how to apply for EC and Arab Certificates of Origin, EUR1s, ATRs, Uploaded Documents and ATA Carnets
Who Should Attend? This course is suitable for anyone responsible for the raising or issuing of export related documents.
Testimonials “This workshop gave me a better understanding of e-zCert and why different documents might be required.”
“e-zCert is definitely an easier way to complete and create your export documentation.”
Cancellation Policy 15% of fee payable if delegates cancel more than 7 days in advance. If less than 7 days the full fee is payable.
One of the ‘core 10’ courses accredited by British Chambers of Commerce (BCC). Candidates achieving Pass or Merit in the course will receive a certificate. Those who pass 6 individual courses will achieve a nationally recognised Foundation Award in International Trade.
Co.next Workshop – Newsletters: The why, who and how.
A step-by-step guide on how to set up and send regular newsletters to your customers.
You likely receive newsletters from various brands each week, but have you ever wondered why they send them? Simply put – they work. Newsletters are a powerful tool for building customer loyalty, increasing brand awareness, keeping your business top-of-mind, and encouraging repeat purchases or bookings. They also help in cross-selling and upselling products or services.
This workshop is designed for anyone looking to learn how to set up an effective newsletter. You’ll discover how to define your goals, organise your mailing list, create compelling content, design templates, choose the best sending schedule, and measure success to maximise the benefits.
About our Presenter
Lauren is the Founder and Managing Director of Welly*. Welly* is a leading content marketing agency helping brands drive results and connect with audiences through impactful content.
e-zCert Workshop
Do you want to save time and money when producing your export documentation? Creating documents online with e-zCert is the way forward.
This half day workshop will show you how to apply for your documents online taking you through every step of the application. We will also show you tips and tricks to save you time and money.
Aims: • To be able to create your export documentation online with ease • Know what supporting evidence is required and acceptable • Learn how to store data for future applications • Know how to apply for EC and Arab Certificates of Origin, EUR1s, ATRs, Uploaded Documents and ATA Carnets
Who Should Attend? This course is suitable for anyone responsible for the raising or issuing of export related documents.
Testimonials “This workshop gave me a better understanding of e-zCert and why different documents might be required.”
“e-zCert is definitely an easier way to complete and create your export documentation.”
Cancellation Policy 15% of fee payable if delegates cancel more than 7 days in advance. If less than 7 days the full fee is payable.
One of the ‘core 10’ courses accredited by British Chambers of Commerce (BCC). Candidates achieving Pass or Merit in the course will receive a certificate. Those who pass 6 individual courses will achieve a nationally recognised Foundation Award in International Trade.
The Essentials of Email Marketing
This is a non-technical half day training workshop delivered by Holly Stibbon, 101 designed for people with limited experience in email marketing. This course is well suited to people who wish to improve their knowledge and get better results.
What you will learn
This course will arm you with the knowledge you need to create email campaigns that deliver measurable results.
Aims:
- Plan, develop and refine your email marketing strategy and evaluate ROI (Return on Investment)
- How to get your emails open, read and acted upon
Course Content
1. Email Marketing and the law
2. Planning your email campaigns
3. Get your audience to open your email
4. Get your audience to react to your email
5. Evaluate your performance
6. Review of your campaigns
About Holly
Holly has worked in the online marketing industry since 1998 and is a Director of Website, Mobile App & Email Marketing company 101. She is responsible for developing and delivering strategies for sales and business management as well as overseeing customer service and project management.
Testimonials
“Very informative and lots of ways for us to improve our email marketing”
“Having little experience I found it very informative, covered all areas and will be very useful to feedback to colleagues.”
“The diversity of the subject and the depth that was covered. Relevant, current information. Good and varied level of detail.”
How to Improve your Sales Success
The biggest challenge faced by every SME is that they don’t have enough leads coming into their business. The second is that when they do arrive, they aren’t always able to easily convert these leads into customers. This transformational session ran by Matt Sykes from Salescadence is designed to help you understand how to address those two problems. Selling is a fundamental business skill that is totally learnable and one that anyone can master. If you’re frustrated that your hard work isn’t bringing you the sales revenue you want and you’re looking to build and execute a proven sales process that will shift you towards Sales Success, this course is for you. Matt is also offering a offering a complimentary 45 minute 121 session with everyone who attends.
Aims:
Through a process of practical diagnosis, the delegate will get genuine clarity on areas of their sales process which is under-utilised and could be leveraged; at Salescadence we call this ‘latent potential’. Delegates will quickly recognise that selling is a ‘science not an art’, a process-driven activity where doing the right things, to a high standard and consistently beats any ‘magic words’ or complex closing technics that are no longer applicable in todays business environment.Learning Objectives
- Leave with a clear plan showing where and how you can improve your sales skills
- Understand the benefits of measuring sales capacity and learn how to build sales capability
- Get an insight into how Mindset & Attitude can help create predictable and consistent sales results
Who should attend:
Whilst we do train groups of sales teams, Salescadence specialises in delivering 121 sales training and mentoring specifically for single-owner entrepreneurs and owners of SME’s who are having some sales success with their sales growth, but want to find out how to create more.