UEA for Business Announced as Headline Sponsor of the Business Zone at Royal Norfolk Show 2026
Norfolk Chambers of Commerce is delighted to announce that UEA for Business has been confirmed as the Headline Sponsor of the Business Zone at the Royal Norfolk Show 2026, taking place on 24th and 25th June at the Norfolk Showground.
The Business Zone is firmly established as the premier destination for networking, collaboration, and business growth at the biggest annual event in Norfolk, attracting over 80,000 visitors and more than 800 businesses across the two days.
UEA for Business brings with them an exciting programme for the two days, including drop-in sessions and a dedicated business clinic, designed to demystify what working with the University of East Anglia can really look like for Norfolk businesses. From integrating AI and accessing research expertise, to student placements, specialist facilities, and the funding available to support collaborative projects, the UEA for Business team will be on hand to answer the questions businesses have always wanted to ask.
Dr Nicola Hancock, Associate Pro Vice-Chancellor for Innovation at UEA for Business, said: “UEA for Business is delighted to be sponsoring the Business Zone at this year’s Royal Norfolk Show. Over the course of the two days, businesses will have the opportunity to explore everything they have always wanted to know about working with the University.
“With drop-in sessions and a business clinic planned, we’re going to advise on how to work with UEA experts (and break down the funding available to support this activity) and explain the different types of projects that the University can help you with. We will showcase the specialist facilities available to hire and professional development opportunities on your doorstep.
Look out for more details over the next couple of months, but in the meantime, we want to hear from you! What topics do you want to hear about in the Business Zone? Whether you’ve got questions about integrating AI or workplace wellbeing into your business practices, or want to know how student placements work, email your suggestions to [email protected].”
With UEA for Business setting the tone, this year’s Business Zone is shaping up to be the best yet. There are still stands available for businesses who want to be part of it.
Whether you’re a start-up, SME, or established industry leader, the Business Zone offers one of the most cost-effective ways to get your brand in front of tens of thousands of visitors. Exhibitor packages start at £900 for members and non-members alike and include everything you need: a 2m x 2m stand, entry tickets for both days, parking, electrics, Wi-Fi, and access to exclusive networking events including the Business Breakfast and the popular ‘It’s a Wrap’ Drinks Reception on Thursday afternoon.
Flexible payment options are also available, with the option to spread the cost across monthly instalments.
Shelley Rudling, Events Manager at Norfolk Chambers of Commerce, said: “The Royal Norfolk Show is unlike any other event in the county. Where else can you get your brand in front of 80,000 people across two days, network with Norfolk’s most influential business leaders, and do it all from one of the most social and productive marquees on the showground?
“The Business Zone genuinely is the most cost-effective way for a local business to make a big impression, and with UEA for Business as our Headline Sponsor this year, the quality of conversation and connection is going to be exceptional. We’d love to see more businesses take advantage of the exhibiting opportunity and join us in the Business Zone”
To book your stand or find out more, visit https://norfolkchamber.co.uk/chamber-events/royal-norfolk-show-2026/ or email [email protected].
If you’re visiting the Royal Norfolk Show this June, make sure you add the Business Zone marquee to your itinerary. It’s the largest commercial marquee at the show, positioned in a high-footfall location right next to the Grand Ring. It’s the perfect place to catch up with clients, hold a meeting, or simply get some work done between sessions.
Free Wi-Fi will be available throughout, provided by this year’s Wi-Fi Sponsor, Uptech, so whether you need to send an email, take a call, or just take five minutes, the Business Zone has you covered.
Norfolk Chambers is also delighted to welcome Norfolk County Council as sponsor of the Wednesday evening Sunset Drinks Reception, one of the most sought-after networking events of the entire show. Taking place from 5:00pm–6:30pm on Wednesday 24th June within the Business Zone, this exclusive, ticketed event brings together Norfolk’s most influential business leaders for an informal evening of high-quality networking.
For more information on the Royal Norfolk Show 2026 please visit: https://norfolkchamber.co.uk/chamber-events/royal-norfolk-show-2026/