Did you know children’s careers ambitions are already limited by the age of seven?! The BBC covered a recent report from the OECD, where the company’s director, Andreas Schleicher, said how “talent is being wasted” because of ingrained stereotyping about social background, gender and race.
The Norwich Opportunity Area has launched a new campaign called #fromNorwich, designed to help inform aspirations about what’s possible!
There is a significant bank of research about the importance of having conversations about different sorts of jobs from an early age. Children form stereotypes about certain careers and job roles in primary school based on the world around them and who they know.
The NOA are calling on Norfolk businesses to make sure their future workforce are excited and inspired by the various jobs available in our area throughout their education journey – get involved in the #fromNorwich campaign by adding your own clips to the project!
Adults – record yourself saying: “When I was younger I wanted to be a … Now I am a …”
Children – record yourself saying: “When I grow up I want to be a…”
Or why not do it together?
Simply upload your clip to Instagram or Twitter and tag @fromNorwich to share your story!
