Let’s not sugarcoat it, the urgency of the phishing scam issue is increasing. They are getting harder to spot, and more are getting through, a lot more.
CLICKING THE WRONG LINK? IT’S HAPPENING A LOT.
Last year, the number of employees clicking on phishing links tripled. That’s not a typo.
Employees are falling for 3x more phishing scams.
We’re talking about dodgy emails that appear to be from trusted sources, fake Microsoft login pages that mimic the real ones, scam ads in Google searches that lead to malicious websites… the lot.
And when someone falls for one? The damage isn’t just digital. We’ve seen businesses lose access to critical files, deal with data breaches, and spend hours (if not days) untangling the mess.
SO WHAT’S GOING ON?
For starters, phishing is no longer just happening in email inboxes. Scammers are slipping links into search results, social media ads, comment sections, and even text messages, basically anywhere someone might click without thinking.
They’re also getting better at it. Some of these fake login pages? They’d fool even the most switched-on employee.
And with platforms like Microsoft 365 holding a goldmine of business data, it’s no wonder attackers are zeroing in.
HERE’S THE REAL ISSUE: FATIGUE.
When your team is seeing constant attempts, it’s easy to tune out. Click the link, log in, and move on.
Until it’s too late.
That’s why phishing is working. Not because people are careless, but because they’re overwhelmed.
WHAT CAN YOU DO ABOUT IT?
Well, training’s a solid start. And we don’t just mean a one-off reminder like an email to the team or PowerPoint at your next team meeting, but proper, regular cyber security awareness that keeps the threat at the top of your mind.
Then, back that up with tools that do some of the heavy lifting, like multi-factor authentication, password managers, and automatic patching.
Basically, make it harder for scammers to win and easier for your team to spot red flags.
The best time to secure your business was yesterday. The second-best? Right now.
We help businesses across Norfolk and beyond tighten their security and stay one step ahead of the bad guys. It’s all part of the support and service we offer.
Drop us a message, and let’s talk.