Emira was voted ‘New Car of the Year’ by both motor retail managers and AM judging panel
- AM Awards from Automotive Management Online, recognise and celebrate motor retail excellence, market-leading vehicles and business leadership
- Award received on behalf of Lotus by Geoff Dowding, Executive Director, Commercial Operations
Lotus Emira, the last Lotus petrol-powered sports car collected another accolade by being named as ‘New Car of the Year’ at the annual AM Awards 2023, held in London this week. To win The New Car of the Year Award, the Lotus Emira was voted for by both motor retail managers and the AM judging panel: “Clearly the Emira is being seen as a fantastic start of a new chapter for Lotus and its dealers. It is the most accomplished Lotus road car yet, balancing a high level of driver engagement with the practicality of an everyday sportscar, and our audience – including dealers with rival brands – is now certainly very excited about the Lotus brand’s future. Emira will certainly attract new customers to Lotus and this will giv e the carmaker great foundations for growth,” said Tim Rose, editor, AM Online. Receiving the award on behalf of Lotus, Geoff Dowding, Executive Director, Commercial Operations said, “The Emira has won a number of accolades around the world, but this award from AM is particularly special as it was voted for by the well informed AM judging panel and a discerning automotive industry, including retailers, dealers and senior management. Not only is the Emira is a brilliant sports car and the best in breed but also this award reinforces the confidence and excitement that the industry has for Lotus as it rapidly moves towards the EV future with the Lotus Evija and Lotus Eletre.” Geoff Dowding, Executive Director, Commercial Operations for Lotus (centre) with Charlene White, ITV News presenter + awards host and David Paterson Managing Director of award sponsor Supagard Powered by either a 3.5-litre supercharged V6 engine or a 2.0-litre turbocharged ‘i4’ through a manual, automatic or Dual Clutch Transmission, the Lotus Emira accelerates to 0-60mph in 4.2 seconds before reaching a top speed of 180mph. The Emira is manufactured at Lotus’ global HQ for sports car and hypercar operations in Hethel, Norfolk. Subassembly manufacturing for the lightweight and high tech aluminium chassis is at Lotus Advanced Structures in Norwich. The Lotus Emira is one of three high tech performance cars built by Lotus, along with the Eletre, the world’s first all-electric hyper-SUV and the Evija, the world’s first all-electric British hypercar.
