Norwich based video production company, Eye For Business, has completed a major rebrand and nowEye Film islaunching its new website just in time for the release of its latest TV project, Bare Roots, coproduced with Mustard TV as part of BBC East’s Inside Out Programme.MD Charlie Gauvain explained “Having been around for over 40 year’s the company’s reinvented itself many times over. But, after Frank Prendergast, the founding director, died in 2013 it’s taken a while to come to terms with losing someone so important and to identify the direction in which we wanted to go. We are bringing together the two strands of the business, one area working primarily on broadcast projects and the other producing high quality corporate video and training services. The new rebrand and website sees these two come together and we’re excited to have a raft of new projects to celebrate with”.’Bare Roots’ as Eye Film refer to the eight minute film,formedpart of the BBC’s Inside Out programme following achance meeting between Eye Film and an entrepreneur who created, designed and built a vertical, soil less growing system in his own kitchen, sparked an interest in this potential agricultural revolution.Eye Film, based in Norwich, but operating across the UK, produceeverything from feature films to television documentaries, promotional films to training videos and everything in-between. Telling stories for over 40 years, they helptheir clients capture the power of video marketing with engaging, creative and dynamic approaches. See their work for yourself and contact them at www.eyefilm.co.uk.