Member Event: Social Media for Your Business Workshop with New Anglia Growth Hub

Social media has had an astounding impact on businesses over the last decade, and the social revolution is continuing to skyrocket. With digital communication being front and centre in the customer journey, businesses must incorporate social media into their marketing strategies and harness the opportunity to engage with their target audiences.It all sounds so easy, but there are challenges when it comes to social media. Who has the time? Or the resources? Who’s going to come up with content ideas? Who’s going to manage your accounts and keep an active presence? How will you know if your posts are having any impact?

What You’ll Learn
Why social media is a vital part of your customer engagement strategy

• How to choose the right platforms for your business goals
• How to generate content ideas and maintain an active online presence
• Tools and techniques to manage your accounts efficiently
• How to measure the impact of your posts and refine your strategy

Who Should Attend
Small business owners new to social media

• Entrepreneurs looking to improve their current social media results
• Anyone responsible for marketing or customer engagement in a small business

Workshop Outcome
By the end of this live 3-hour session, you will have a better understanding of how social media can increase your business exposure.If you are new to using social media for business or want to improve the results you are seeing so far, this training course will be a valuable guide to helping you plan a robust social media strategy and explore the ideal social media platforms, including Facebook, Instagram, LinkedIn and TikTok for your organisation, as well as how to implement your social media strategy and measure what’s working well and what to improve to increase your exposure.

Spaces are limited – book your place today and start building your social media success!

Meet the Trainer With over two decades of marketing experience, Edwina Mullins from SocialB is a seasoned trainer and strategic marketing expert. She works with brands to help them grow and excel, combining in-depth knowledge with engaging training techniques to ensure clients understand, retain, and enjoy the information provided.

Edwina’s no-nonsense approach leads her to create customised training, facilitation, and strategy sessions tailored to the client and industry. This ensures that technical information is delivered effectively and optimised for practical use. Edwina is renowned for her creative thinking, combined with a high level of technical knowledge and behavioural theory.

She works closely with clients to identify challenges, build strong foundations, and innovate to achieve exponential growth. Her delivery style adapts to suit various audiences, from C-suite executives, through marketing practitioners to non-marketing personnel, and from one-on-one sessions to large groups.

Edwina has extensive experience in delivering training across global and local markets, both face-to-face and virtual, in multiple territories and with cross-functional teams.

Eligibility:
These small group in-person workshops are funded by the UK Shared Prosperity Fund and are open to any business, freelancer, or charity based in Great Yarmouth, North Norfolk, King’s Lynn & West Norfolk districts of Norfolk, UK. If you are based in Norwich, South Norfolk, Broadland, or Breckland please contact your district council for business support.

Due to our funding places are restricted to one ticket per company; if you would like to book more tickets please contact [email protected] for availability.