The Tudor Lodge Consultants team is pleased to announce that we have started an SEO campaign with Steamed Egg. The company contacted us to help with its search engine optimisation strategy, helping to boost their Google rankings and website traffic for specific terms including virtual team building, team building experience, online team building, and virtual reality.
Steamed Egg is a London based team building and events company with a Virtual reality twist. If you’re in search of something original and innovative that will get people laughing at your business events, you are in luck!
Their mission is to “help companies level-up their culture and create happy, purposeful and sustainable places to work.” Adapting the way they used to work, Steamed Egg have developed a virtual team building experience called Yolking From Home, a fully hosted, online team building event.
This is how we have approached the SEO for Steamed Egg in the early stages:
What We Are Doing For Steamed Egg
Steamed Egg launched back in 2018, focusing on virtual reality. Whilst they have already had big brands as their customers, Steamed Egg have asked for our help. More specifically, we are helping them to tidy up their entire site, help them receive some strong links and lastly reorganize their content. This will mean that each page will be optimised with the correct meta-titles, descriptions, h tags and internal links to maximise SEO results.
Once completed, their SEO tidy up will show Google that the site is relevant and with good links from several sources. This will highlight that Steamed Egg is worthy of ranking for its own name as well as different keywords.
Keyword Research
After gaining Steamed Egg as a client, we conducted keyword research. This is very important in terms of an SEO strategy as once appropriate keywords have been selected, it helps to tailor content to drive traffic to your website. It also helps target you audience in a more effective way. To help with this, we use a tool called Keywords Everywhere which allows us to see the keywords and their monthly search volume on Google. We then transfer these figures to our keyword reporting tool of AWR.