Event: Co.next Mentor Monday I Katrina Haggarty

Date: 8th July 2024.

Time: Hourly slots available between 12pm – 4pm

Virtual Mentor Session – A video link will be given to you the week leading up to your session directly from the mentor.

Topics How to get into marketing and marketing careers Marketing ideas for small businesses and charities Digital marketing channels and techniques Creating a marketing plan How to manage a marketing campaign Developing your content strategy SEO research and content audits Any other marketing questions you have

About Katrina, Katrina is a freelance digital marketing consultant with 14 years of experience driving impactful marketing campaigns and content strategies. Throughout her career, she has worked across many sectors, including financial services, entertainment, SaaS, AI, technology, and B2B. Her diverse experience allows her to create tailored strategies that effectively address the unique challenges and opportunities within each industry. Over the years, Katrina has successfully led cross-functional teams to deliver digital marketing plans and content strategies for leading brands such as Virgin Money, NerdWallet, Midwich, and Adventrum. And has experience in email marketing, social media, content strategy, display advertising, SEO research, campaign planning, and other digital marketing channels.

Katrina is skilled in utilising SEO tools, analytics software, and customer behaviour tracking tools to enhance customer experiences and optimise content and campaign performance. Her data-driven approach ensures that every strategy she develops is backed by insights, leading to measurable results and continuous improvement. Beyond her marketing experience, Katrina is known for her approachable and friendly nature. She prides herself on being full of ideas and making people feel comfortable and supported. Whether leading a project or offering mentorship, Katrina’s goal is to provide an environment where everyone can thrive and achieve their marketing goals with confidence.