BBA Digital Media had the great pleasure to work with Sundown & Reload Festival, the first business/event to jump on board our digital signage display networks. The intention was to help increase ticket sales for both festivals, which were held at the Royal Norfolk Show Ground this September. The adverts were displayed at two different locations: one being at Carrefour Health & Fitness, located at Longwater near to where the festivals were to be held. The other screen is located at 24/7 Fitness at the Riverside complex totalling an audience of 10,000+ people. The two adverts, each of a 10 second duration, were taken up by both events in the lead up to the festivals. The eye-catching displays gave details of each festivals line-up and ticket purchasing information.